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Event Content

Flickrocket bietet ein spezielles "Event Content" Modul für Firmen, die regelmäßig größere Mengen von Inhalten anbieten, welche primär in einem bestimmten Zeitraum von Wochen oder Monaten nach einem Event verkauft werden, aber anschließend immer weniger nachgefragt werden.

 

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Beispiele für solchen "Event Content" sind:

  • Individuelle Videos von geführten Touren oder Reisen in Parks, Städte oder zu Attaktionen
  • Individuelle Videos von wichtigen Feiern oder Abschlüssen (Heiraten, Abschlüsse, Bälle, Preise, Medallien, Auszeichnungen, etc.)
  • Individuelle Videos von kulturellen Ereignissen (Festivals, Bandauftritte, Shows, etc.)
  • Individuelle Videos von Firmen- oder institutionellen Veranstaltungen
  • Individuelle Videos von Sportveranstaltungen
  •  

     

    event1Für alle diese und viele andere Events gilt, dass die Verkäufe direkt nach dem Event am höchsten sind und dann über die folgenden Wochen und Monate immer weiter nachlassen. Der Flickrocket "Event Content" Modus ist genau für diese Anwendung konzipiert:

  • Der Content wird nach dem Event sehr schnell und vollautomatisch zur Verfügung gestellt, sobald das Video verfügbar ist.
  • Über eine Kombination von DRM und Watermarking bleiben die Rechte des Inhaber gewahrt und der Umsatz optimiert.
  • Es wird sichergestellt, dass der Kunde uneingeschränkten Zugriff auf seinen Content hat (aber gleichzeitig die illegale Weitergabe unterbunden wird).
  • Die Plattform stellt sicher, dass immer, auch in Zeiten mit höchstem Andrang (z.b. direkt nach dem Event) genügend Kapazität zur Verfügung steht.
  •      Alte, nicht mehr aktive, Inhalte laufen automatisch aus um Storagekosten für den Inhaber, denen keine Erlöse

     

    Um den "Event Content" Modus zu nutzen, muss die "Event Content App" aus dem Flickrocket App Store installiert werden.

    Event Content Preise

    Die Preise für den "Event Content" Modus sind identisch mit den normalen Preisen - mit den folgenden Anpassungen zu den Produktobergrenzen und Produktverfügbarkeit:

      Funktionalität Normal   Event Content    

     Maximum allowed content items   

    BASIC: 80+ freie Produkte*

    SILVER: 1600+ frei Produkte*

    GOLD: Unbegrenzt  

      BASIC: Unlimited

      SILVER: Unbegrenzt

      GOLD: Unbegrenzt

    Produktlaufzeit

    BASIC: unbegrenzt

    SILVER: unbegrenzt

    GOLD: unbegrenzt

      BASIC: 1 Monat

      SILER: 4 Monate

      GOLD: 12 Monate

     

    * Die Produktanzahl gilt für alle Produkttypen kombiniert. Die maximale Anzahl pro Produkttyp ist niedriger. Zusätzliche Produkte können angelegt werden aber für diese gelten Mindestverkäufe. Weitere Informationen gibt es in der Preisliste.

    Den Event Content Modus aktivieren

    Um den "Event Content" Modus zu aktivieren muss die "Event Content" app aus dem Flickrocket App Store installiert werden.

    Get Event Content App

     

    Digital Marketplace

    The Flickrocket Creators Marketplace brings together original content creators and shops selling content – for the benefit of both. Content creators get an easy way to generate more revenue by selling via third party shops. Third party shops generate more revenue by offering their audience a wider collection of content. 

     

    CO how to get started

    How does it work?

    Every content owner with a Flickrocket account can join the Creators Marketplace simply by getting the Creators Markeplace App in the Flickrocket App store. Once this is done, content owners create a new Marketplace sharing group which defines the percentage which licensors have to pay, as well as the content they want to make available for licensing.

    All content made available for 3rd party licensing is listed under the Content Owner’s company in the Creators Marketplace. If a third party shop is interested in licensing, he can select the products, agree to the royalties to be paid and the products are instantly added to the 3rd party’s Flickrocket shop account and are ready for sales.

     

     CO stay in controlStay in control

    All content sold which originates from Content Marketplace is under DRM supervision by Flickrocket. This means customers purchasing from third-party stores are under the exact same rules and permissions as you have defined them for your own shop. There is no room for illegal sharing or unfair competition and you can gradually define which part of your content you want to make available.

     

    AU qualityTrusted reporting

    Since all content is under tight DRM regulations, each digital product sold requires a license to work. These licenses are centrally managed by Flickrocket and guarantee that all third-party sales are reported accurately and timely to the content owner. There is no possibility of fraudulent reports or wasted time chasing other companies or individuals for reporting.

     

    CO monthly payments

     Monthly payments

    All payments for content sold from third party services are charged as part of the regular monthly accounting from Flickrocket. Royalty payments from Flickrocket to the original content owner are done as part of the following months regular accounting. You don't need to operate your own invoicing or have any additional paper work. It can’t be much simpler than that!

     

    Mailchimp App Guide

    MailChimp for Flickrocket adds your customers to your MailChimp list(s). Use Mailchimp to send targeted email campaigns to your customers, follow up on purchases, and much more.

    In this article, you’ll learn how to connect or disconnect MailChimp for Flickrocket.


    How it Works

    MailChimp for Flickrocket finds your store visitors and sends their email addresses to your MailChimp list. Customers will be added to the Subscribed section of your MailChimp list. In Mailchimp this looks as follows.

    Lists in Mailchimp


    Connect MailChimp for FlickRocket

    To connect the integration and sync customers to MailChimp, follow these steps.

    1. Log in to your Flickrocket store.

    Flickrocket Extension Menu

    2. Click Extensions / App Store. 

    Mailchimp extension

    3. Search or browse to locate the MailChimp extension, and go through the purchase process.

    4. Go back to the Flickrocket admin interface and select Extensions / Manage Apps from the Menu

    Manage Apps

    5. Click on Mailchimp

    Mailchimp Plugin not connected

    7. Click "Connect (use existign account)" and sign in with your MailChimp credentials.

    connect to mailchimp

    8. You can now assign your Mailchimp lists to certain account types in Flickrocket. If you haven't yet created lists in Mailchimp, you need to do this before this step.

    Mailchimp Plugin connected

    9. You can click "Initial Sync" to transfer your existing accounts. New accounts are synced automatically.


    Next Steps

    After you connect to Flickrocket, you can do a lot with the the data you collect, like build segments, send automations, track campaign purchases, and view results.


    Disconnect MailChimp for FlickRocket

    To disconnect MailChimp for Flickrocket, follow these steps.

    1. In theFlickrocket admin interface, click Extensions / Manage Apps.

    Manage Apps

    2. Click "Uninstall" in the "MailChimp" row.

     

    Event Content

    Flickrocket supports a special Event Content mode for companies that regularly produce larger amounts of event content which is primarily sold in the weeks and months following the event but is accessed less and less as time moves on.

     

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    Examples of typical event contents are:

  • Individual videos showing guided tours of adventures, tours, parks and attractions
  • Individual videos of important celebrations and ceremonies (weddings, graduations, prizes, medals, awards, etc.)
  • Individual videos of cultural events (festivals, band performances, shows, etc.)
  • Individual videos of company events
  • Individual videos of sports events
  •  

     
    event1

    All these (and many more) events have in common that sales right after the event is highest and then gradually fades over the next weeks and months until it virtually comes to a halt. The Flickrocket Event content mode is designed exactly for this scenario:

  • Make the content available very fast right after the event. Have everything automated once the video is available.
  • Protect the content owners rights by a combination of DRM and watermarking while being transparent for the customer.
  • Ensure the customer gets full access to the video so he can use it for a life time (but is prevented/discouraged from sharing)
  • Provide the infrastructure to handle peak sales and content delivery right after events have taken place.
  • Expire old unused content to shield the content owner from ever increasing storage costs which are not offset by old product sales
  •  

    To use the Event Content mode, all you need to do, is to purchase the Event Content App, which is available in the Flickrocket App Store.

    Event Content Pricing

    Pricing for Event Content mode is similar to the regular pricing except for the following product limitations and expirations:

    FeatureRegular price modelEvent Content price model
    Maximum allowed content items BASIC: 80+ free products* BASIC: Unlimited
    SILVER: 1600+ free products* SILVER: Unlimited
    GOLD: unlimited free products GOLD: Unlimited
    Product validity period BASIC: unlimited BASIC: 1 month
    SILVER: unlimited SILER: 4 months
    GOLD: unlimited GOLD: 12 months

     

    * The listed product limit is for all product types combined. Individual product type limits are lower. Additional product listings are possible but there is a minimum sales fee associated. See the pricing for details.

    Enabling Event Content Mode

    To enable the Event Content mode for your shop, you will need to purchase the Event Content App from the Flickrocket App Store. All changes are applied automatically.

    Get Event Content App

     

    Subscriptions

    subs

    Subscriptions enable shop owners to give customers access to content while periodically charging for access. You can define an initial trial period, minimum runtime and notice period. If the subscription is cancelled or the payment fails repeatedly, access to content is blocked.

    You can define the pricing for the trial period and regular runtime independently. In addition it is possible to generate discount/credit codes which can be applied either monthly against each charge or be credited one time on a customer account.


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    Shop Integration

    Subscriptions are sold in the shop – in addition to other products or exclusively. In case the products in the subscription are also offered stand-alone, the shop shows which product is included in the subscription and which isn’t. If the subscription is sold exclusively, all products in the subscription can optionally be displayed for browsing through them.

    icons8 shop 50

    Automated Payment Processing

    Flickrocket performs all payment processing fully automated using the shop’s selected payment system*1. In case of problems, the customer is informed and given time to remedy the situation. In case of repeated failures, the shop owner and the customer are informed about the problems and the access to content is blocked. The subscription can then be continued, paused or cancelled.


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    License Control

    All content in a subscription is offered under a user defined DRM license which controls rights, such as the ability to use the content on multiple devices, burn to DVD-R, export, etc. The content can only be used within the permissions granted by the license.

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    Detailed Reporting

    Flickrocket provides detailed reporting about subscribers, subscriptions (new and ongoing) and usage data (product related, device related and location data).


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    Flexible

    Flickrocket offers a lot of very flexible configuration options for each subscription, allowing for virtually any business model.


    *1: Payment systems for subscriptions must be API based to allow triggering of payments without user intervention